Twitonomy is a Twitter analytics tool that provides simple yet powerful insights and features that help you monitor, manage, track and optimize your activities on Twitter
Google AdWords is an advertising service by Google for businesses wanting to display ads on Google and its advertising network.
Hashtagify is a hashtag analysis tool used to determine the correlation of two hashtags and the popularity in the social space.
TweetDeck is a Twitter management tool used to post, schedule and manage content posted on Twitter. It can also be used for Reputation Management
BuzzSumo is a research and curation tool that helps to identify influencers in any industry. It also assists in competitor analysis, and identifying what sort of content is worth sharing.
Google Trends tells you what is trending, and where. It can be a massive help when creating content for your blog or social media calendar. You can search in different languages, too.
WordPress is an open source content management system and is a great user-friendly platform that you can build your website on.
HootSuite is a social media scheduling and publishing tool that allows you to manage (and analyse) your social media platforms from one screen – includes Youtube, Twitter, Facebook and Instagram. The free version allows 3 platforms